F&E joins Valvoline in celebrating 150th commemorative year
F&E Group, the exclusive distributor of Valvoline in the Philippines, specifically in the Visayas and Palawan joins in the celebration of the said world-renowned motor oil brand’s 150th commemorative year.
On March 11, F&E kicked off Valvoline’s 150th anniversary in Iloilo City through a multimedia event held at SM City Iloilo.
A timeline exhibit which showcased Valvoline’s important milestones was opened at the lower ground floor mall’s Northwing. It was hyped up with some adrenaline rush brought by the pumping beats of Iloilo’s very own DJ Kate Chavez. F&E also sponsored an hourly raffle wherein lucky winners who participated by sharing Valvoline’s 150th Commemorative Year poster via social media using the hashtag #Valvoline150Years2016 brought home F&E merchandises.
Valvoline is the petroleum industry's first US trademarked motor oil brand whose lubricants, chemicals and car products are available in more than 160 countries and territories worldwide.
Valvoline’s 150th Commemorative Year this 2016 will be highlighted with series of upcoming announcements. One of those is the launching of multiple alignments with public figures in the auto enthusiast, professional sports, social media and general consumer spheres. The said effort will intensify its advertising presence on various networks and digital platforms.
Moreover, Valvoline will soon unveil a new online community which will include specially produced videos, articles and other engaging content.
"We are extremely proud of how far we have come as a company – but we are also motivated by where we hope to go," said Valvoline president Sam Mitchell in a press release.
"Our plans, products and service programs ensure that Valvoline will keep the world moving for the next 150 years. And as a company that is truly never idle, we want the world to know that we are just getting started," he assured.
Meanwhile, F&E CEO and General Manager Filamie S. Aguillon is proud to carry the world’s best brands like Valvoline in their stores, service centers and dealer partners.
“Our role as a local partner of these trusted global brands goes beyond just selling them. We become our customer’s partners for a safe and joyful journey; and for profitable business operations,” she noted.
Valvoline oils and chemicals are available in the 12 member stores and service centers of F&E, in partner Workshops and automotive supply dealer partners.
To know more about Valvoline and F&E’s automotive products, services and solutions, contact (033) 336-0000 or like F&E Autostore on Facebook.
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